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Brand Details

Organization Details:

Prism Licensing LLP is brand and character licensing agency based out of Mumbai. We work with a number of global brands for licensing, merchandising, retail development & syndication.

About the Brand:

The Smurfs (French: Les Schtroumpfs; Dutch: De Smurfen) is a Belgian comic franchise centered on a fictional colony of small, blue, humanoid creatures who live in mushroom-shaped houses in the forest. The Smurfs was first created and introduced as a series of comic characters by the Belgian comics artist Peyo (the pen name of Pierre Culliford) in 1958, wherein they were known as Les Schtroumpfs. There are more than 100 Smurf characters, and their names are based on adjectives that emphasise their characteristics, such as "Jokey Smurf", who likes to play practical jokes on his fellow smurfs. "Smurfette" was the first female Smurf to be introduced in the series. The Smurfs wear Phrygian caps, which came to represent freedom during the modern era.
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Accessories

Travel Gear

Back to school

Executive Stationary

Toys & Games

Sporting Goods

Cycles, Automobiles & Relative Accessories

Gifts & Novelties

Beauty, Health & Hygiene

Baby Care

Home Décor & Furnishing

New Media & Publishing

Food & Beverages

Cleaning & Household Care

Kitchen,Garden & Pets

Electronic & Appliances

Industrial & Scientific Products

Experiential

Business Category

Footwear

Accessories

Luggage And Bags

Business Sub Category

Men

Women

Kids

Fashion

Leather

School Supplies

Leather

Fabric And Other Material

Business Sub Sub Category

Boots

Sneakers

Sandals

Slip Ons

Loafers

Formals

Sports Shoes

Boots

Sneakers

Sandals

Slip Ons

Loafers

Heels

Sports Shoes

Ballerinas

Wedges

Boots

Sneakers

Sandals

Slip Ons

Loafers

Sports Shoes

Ballerinas

Formal Shoes

Crocs

Eye Wear

Watches

Jewellery

Cufflinks

Tie Pins

Hair Accessories

Umbrellas

Face Masks

Belts

Wallets

Suspenders

School Bags

Lunch Box And Bottles

Umbrella

Raincoat

Wheeled Backpack

Laptop Bag

Travel Kit

Satchel

Duffel Bag

Handbags

Wallets

Clutch

Tote Bags

Luggage Tags

Passport Cover

Suitcase

Storage Bags

Wheeled Backpack

Laptop Bag

Travel Kit

Satchel

Duffel Bag

Handbags

Wallets

Clutch

Tote Bags

School Bags

Gym Bags

Pouches

Brand Collaborations

Smurfs X Supreme Smurfs X Zara Smurfs X H&M

Investment Details

Operation Year

Business Origin India

Operations Year 1

Licensee Details

Website View

Youtube Link View

Brand deck View

Training Details

Detailed operating manuals for Licenseing Yes

Is field assistance available for Licenseing ? Yes

Expert guidance from Head Office to Licenseing in opening the franchise Yes

Current IT systems will be included in the Licenseing Yes

Agreement & Term Details

Do you have a standard Licenseing agreement? Yes

How long is the Licenseing term for? Lifetime

Is the term renewable? Yes

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